Sony Music UK 2007-2010

Sony Music wanted widgets that could be plugged into any artist site and had the capability to be individually themed with the artist branding. I worked on the video player widget and the e-commerce widget. The aim was to make one solution for all the European territories to put content easily into their artists sites and that were viral. Additionally widgets were created for Facebook and Bebo.

I created the templates and functional specifications, the interface for the back end CMS as well as the wireframes for the purchase process pages. I performed user research and testing to make incremental adjustments and improvements. My role was end-to-end and included QA and functional testing of the finished products.

I was involved with various additional assignments while at Sony Music, such as concepts and ideation for social features for artist sites and micro-sites for high value ‘premium box sets’.

Overview of a selection of projects

Purchase process user research

Prepared screener, wrote test script, performed interview and testing of purchase process for the e-commerce widget. Compiled report and recommendations.

E-commerce widget testing

Created prototypes, wrote test script and made recommendations. Wrote functional specifications for adopted recommendations.

Social features ideation

Wireframes created to demonstrate ideas for social features.

AC/DC micro-site summative evaluation

Initially performing an expert evaluation of e-commerce microsite to identify problem areas, then writing screener, interview script and short questionaire to guage user's engagement and satisfaction with a micro-site offering a high value premium box set.

Viral video player

Wireframes, Interaction design & creation of Flash prototype for video player module. Production of functional specifications.